Bollywood plays an important role in marketing and brands promotions . Many Bollywood actors and actresses are engaged in brand endorsements . They attract large number of people to view advertisements and buy products and use them . It has become a large marketing technique.  One can say that brand can be publicized through known faces . Thus, Bollywood plays very positive role in promotions .

There are various instances like fair and lovely product is promoted by Yami Gautam , Tresemme shampoo is promoted by Diana Panty , Idea is promoted by Abhishek Bachchan , Bru is promoted by Anushka Sharma , maggie is promoted by Madhuri Dixit Lele , Shahrukh Khan promotes yepme.com and so on .   Above examples shows how Bollywood actors and actresses are part of brand promotions . They help products to become one of the leading brands. Bollywood fever is everywhere and many of us aspires to become like them . Thus we can conclude that Bollywood has very beneficial and positive impact on people .